🤝Client project

The Unchangers

(2018) The iconic Big Mac by McDonalds turned 50. So they launched a campaign to celebrate the all-time lovers of this burger, The so called “the unchangers”. So I designed the national print campaign together with some in-restaurant animation assets. Huge but simple skewed typography with bold colours corresponding to the limited edition versions of the Big Mac that they released later in the campaign.

This project was done for and at TBWA\Brussels.

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🤝Client project

The Unchangers

(2018) The iconic Big Mac by McDonalds turned 50. So they launched a campaign to celebrate the all-time lovers of this burger, The so called “the unchangers”. So I designed the national print campaign together with some in-restaurant animation assets. Huge but simple skewed typography with bold colours corresponding to the limited edition versions of the Big Mac that they released later in the campaign.

This project was done for and at TBWA\Brussels.